Given the staggering odds against the success of any app in the marketplace, it is surprising that so much effort is devoted to the creation of apps, many of which never see the light of day.

Our 7th Developer Economics survey broke all records again, reaching more than 10,000 app developers from 137 different countries. The full report with the survey findings has just been published and is available for free download! The view of the app economy that they collectively provide is one of consolidation. Developers are focusing their attention […]

HTML5 and the latest standard web technologies have finally driven the developer community towards a cross-platform app and game deployment scenario. Still, there are some challenges that have to be solved in order to smooth the experience of getting a final product to the increasing number of markets, from fragmented platforms to performance issues or ways to access specific features of each target in a cross-platform way. This article provides an overview of the most common challenges and some tips and technologies available today in order to overcome them.

There has been considerable debate about the metrics used to define performance in the smartphone industry. Because of the regionally fragmented nature of distribution, some view global market share figures with cynicism.

>If you’ve ever tried to integrate a mobile ad SDK into your application, then you’ve definitely had to declare a few permission for it to work. Permissions in mobile platforms such as Android and iOS have been baked in from day one as a mean to control what applications could do or access on your phone, preventing despicable people getting access to your most personal and sensitive data.

The number of app developers using business models that don’t rely on app store payments is increasing. In some cases this is sophisticated app developers adapting to the market.

You probably have already tried a handful of mobile ad networks, spending the good part of a day every time to integrate them and have experienced so far both feelings of disappointment and satisfaction. If it helps, you are not the only one.

The road to building a successful app business is not an easy one and you have to constantly experiment with new ad networks and technologies to find the one that best matches your app’s unique needs.

The most surprising thing to come out of Apple’s WWDC event this year was a new programming language for iOS and Mac development. To the sceptical this might not seem like anything more than a way to entice more new developers to build apps exclusively for Apple platforms and lock them in. While investment in developer tools is always partly about making a platform attractive to developers, this move has far more benefits and strategic implications.

It’s been almost 2 years since the first beta release of the BlackBerry 10 SDK. Back then, RIM decided to launch the “happy developer” initiative, which was comprised of two parts. The first was targeted at some of the largest software houses and the second, at the long tail of developers. The first part was successful…

The web is losing and apps are winning. At least that’s what the most recent data from Flurry says – 86% of time on mobile devices is spent in an app other than the browser, up from 80% last year.